Social Media2025
Cinepals — Pick Your Side
Cinepals
In the 'Pick Your Side' content series we developed for Cinepals, we designed visuals that compare two films or characters and invite followers to comment and choose a side. The format was built on the principle that social media algorithms reward engagement. Each piece of content saw meaningful increases in comments and shares when published. A visual template system was created so the series could be sustained with a consistent language and rapid production cycle.
Challenge
Finding a content format that moves the film community from passive following to active engagement.
Solution
With a content structure that is open for debate, clear, and emotionally resonant, we directed user behavior toward commenting and sharing.
- Client
- Cinepals
- Year
- 2025
- Category
- Social Media
Let's bring your project to life
Tell us your ideas and we'll design the perfect solution together.
Free, no commitment required.